Comparison
FeatureFactory vs Factory.ai
Factory sells enterprise coding droids. FeatureFactory runs the full plan-build-measure loop - and can orchestrate droids as one of its agents.
The short version
Factory.ai is a capable enterprise platform for autonomous coding droids that execute engineering work across the SDLC. FeatureFactory is broader on the loop and lighter to adopt: it plans work into reviewable specs, orchestrates agents to build, and measures the shipped outcome - with transparent pricing and a developer-led start.
Why teams pick FeatureFactory
The full plan-build-measure loop
Factory is centered on the build step - droids that execute engineering work. FeatureFactory closes the loop around it: plan the work into specs, build with agents, then measure whether shipped code moved the numbers.
Measure what ships
Droids produce pull requests. FeatureFactory tells you if those PRs helped - DORA, cycle time and PR quality across human and AI contributions - so velocity is proven, not assumed.
Agent-agnostic by design
Factory is strongest inside its own droid platform. FeatureFactory sits above your agents - Claude Code, Cursor, Devin or Factory itself - planning upstream and grading downstream without locking you to one runtime.
Developer-led, transparent entry
Factory targets enterprise rollouts. FeatureFactory is built for engineers to adopt directly: published pricing, your IP, and a start that does not require a top-down enterprise commitment.